The adressed problem was to market one of their product which was directed towards new couples who were struggling to get pregnant. I did a thorough research in the industry, and found there are many misconceptions around this topic. The first thing now was to provide knowledge, so i started blogs and a campaign around this on social.

Then, i started with PPC ads and quickly gained traction on social media as well as blogs, I was trying to get maximum signups to the page, and was very successful in doing so. I got about 100+ signups in 1 month.